Press Release AI Persona and Title Generation

1. Open ChatGPT and input these prompts:
   1. “You will act as my Press Release content writing assistant. I will give you the company details, and I want you to create 10 Press Release Titles for me in bullet point format.”
   2. (FIll this up and send it as a prompt)

Company Name:

Google Business Profile Description: 

Company Address: 

Subject of Press Release (Targeted Keyword):

Press Release Content Creation

2. Save those titles provided, then open the Zimmwriter application and select Bulk Writer

3. Input all the titles from ChatGPT, separated by semicolon (;) OR start each title with a new line

Change the Voice to Third Person

GPT Model should be gpt-4 1106 – preview

H2 Section Length: Long

4. Select “I confirm I want to proceed”
   

5. The status of the articles written will be shown on the lower left of the screen

6. A pop-up will show once the articles are finished. You can close it.

7. Search Zimmwriter in your Search bar and open the folder

8. Click on the Output folder

9. Inside, you’ll see the written articles. Open with Microsoft Word or Google Docs.

10. When the document is opened, you can edit it to the format that is suggested by Signal Genesys found on this link: Digital PR Platform – Content Template w/ Instructions

11. Copy the documents to the appropriate client folder in the Press Release Folder:
    Press Release 

Format to follow: 

Headline: Headline must be unique due to updated media outlet requirements. More general, less optimization focus on this headline. Maximum length – 80 characters Recommended length – between 55 and 80 characters

Blog headline: Required. Maximum length – 110 characters At least 60% different from Headline – Optimize this Headline with your target keyword and company name!!!

Summary: Required. Maximum length – 45 words Recommended length – between 150 and 196 characters

Blog summary: At least 60% different from Summary.

H2 Section Heading optimized with target keyword

Relevant optimized paragraph with first link as do follow to the target asset you want to rank. Make sure this paragraph is highly relevant to your target keyword and target audience. Use as many keyword variants in this paragraph and you can also try to have a branded mention of the target entity (ie. their company name mentioned in the content of this first paragraph and a do follow or no follow link to their GMB listing, LinkedIn page, FB page etc.

Point #1 in H3 Section Heading

Relevant content here with no follow links to authority resources that will enrich the content in this paragraph.  

Point #2 in H3 Section Heading

Relevant content here with no follow links to authority resources that will enrich the content in this paragraph.  

Point #3 in H3 Section Heading

Relevant content here with no follow links to authority resources that will enrich the content in this paragraph.  

Point #4 in H3 Section Heading

Relevant content here with no follow links to authority resources that will enrich the content in this paragraph.   

Point #5 in H3 Section Heading

Relevant content here with no follow links to authority resources that will enrich the content in this paragraph.  

About the Target Entity/Company in H2 Section Heading

You can create a template for this section that has a do follow link to the GMB listing or another target page/asset you want to rank. Include general information about the target entity, a highlight of their services/products/solutions, how to contact them, etc. Once you have this section created, you can use over and over for the same entity on all future PRs.